A strategic instrument for CEOs and investors
Whether you're a CEO preparing for your next growth phase, or an investor assessing a deal pre or post term sheet, you need clarity on the true state of your Go-To-Market (GTM) organization.
The Atscale Revenue Audit — also known as Sales Due Diligence — gives you just that.
It’s been applied to over 100 companies across growth stages, industries, and investment contexts.

A deep dive into the 8 Building Blocks of Revenue Performance
We screen your entire commercial organization through 8 critical pillars. This structured due dilligence identifies what’s working, what’s missing, and where the biggest levers for ROI lie.
A method built for speed and depth
Inspired by top-tier consulting firms — but designed for speed and efficiency — our methodology delivers results within 1 to 2 weeks, depending on the size of your organization.
We combine:
- Analysis of your data room
- In-depth interviews with team members (from ICs to C-level)
- Live shadowing of sales calls, 1:1s, pipeline reviews, and sales leadership meetings
From insight to action
You’ll receive
- A competency gap analysis for each Building Block
- A clear map of strengths and areas for improvement
- A detailed 6-month action plan to boost revenue performance
- High-ROI recommendations prioritized for impact and feasibility
A new standard for investors
The Atscale Revenue Audit & Due Diligence is now systematically used by leading VCs and PE firms as a core component of their due diligence process.
It’s been acclaimed by CEOs and investors alike for turning assumptions into clarity — and revealing exactly what it will take to grow revenue.
Frequently asked questions
1. What is a revenue audit and why is it important for my business?
A revenue audit verifies the accuracy and compliance of your revenues, identifies sources of profitability, and minimizes tax risks. It is essential to ensure financial transparency and optimize cash flow management.
2. What are the main risks associated with a revenue audit?
Risks include accounting errors, internal fraud, or inconsistencies in financial reports, which can affect your company’s strategy and reputation. A thorough audit helps detect and address these issues.
3. What does financial due diligence involve?
Financial due diligence is an in-depth analysis of a company’s financial statements prior to a transaction, such as an acquisition or merger. It validates the target company’s financial health and assesses potential risks.
4. What is the difference between a revenue audit and due diligence?
A revenue audit focuses on verifying the quality of a company’s generated revenues, while due diligence covers a broader review of finances, assets, and liabilities before a major transaction.
5. How can a revenue audit improve my financial strategy?
A comprehensive audit identifies growth opportunities and process optimization while reducing financial risks. It helps you better understand your company’s performance and make informed strategic decisions.
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Let’s have a conversation
We value the opportunity to connect with you. Please don’t hesitate to request a call—our team is available to discuss how we can best support you.